Minotti aims to strengthen its presence on the German market with the opening of the Minotti by Herrendorf store in Berlin. The collaborative effort with a historical and undisputed leader on the Berlin design scene – Herrendorf – has given rise to a mono-brand space in the heart of Berlin’s Lietzenburgerstrasse, an area of the city that is very popular among the fashion and design crowd. The project by the Minotti Studio respects the characteristics of the historical building, and has created a warm, inviting space where wooden flooring and large windows are the setting for the products that best express the Minotti Design Identity collection. A window display with special fittings has been dedicated to a selection of products from the 2012 collection, coordinated by Rodolfo Dordoni. Minotti by HerrendorfLietzenburger Str. 99 10707 Berlin
10 MAY 2012, BERLIN MONOBRAND STORE OPENING "MINOTTI BY HERRENDORF"
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